

“Developed by Startup Waco, a nonprofit organization, GXG™ is a program that seeks to connect student-athletes who don the Green and Gold of Baylor University with Name-Image-Likeness opportunities.”
-GXG
“Opendorse is the leading athlete marketplace and NIL technology company. We serve the full lifecycle of supporting athletes: educating, assessing, planning, sharing, creating, measuring, tracking, disclosing, regulating, listing, browsing, booking, and more.
Our industry-leading NIL solutions help athletes and their supporters understand, build, protect, and monetize their brand value.”
-OpenDorse
“NIL U provides resources and a playbook for NCAA student-athletes, their representatives, collectives, and colleges to safely and successfully navigate the new frontier of Name, Image and Likeness.”
-On3
“On3 is a leader in college sports and NIL, delivering trusted news, analysis, data, and insights to fans, athletes, schools, and brands. The company helps connect these communities across the college sports ecosystem via a media platform, technology solutions, and partnerships that engage fans, help athletes make more informed decisions, and assist schools and brands in better managing their resources and opportunities.”
-On3